FENIX EDUCATION

01.About the project

Development of the main page for Global Fenix Education, a company specializing in higher education abroad. The landing page was designed to assist applicants in enrolling in universities in Europe, Canada, and the USA by providing essential information and easy-to-use application tools.

02.Strategy development

01. Research
We conducted an analysis of the target audience and competitors, created user personas and a moodboard to understand student needs and develop an effective visual and functional approach for the website.

03.The process

02. UX Design
Developed user scenarios and site architecture, created wireframes and prototypes to test navigation and information accessibility, focusing on simplicity and usability.

03. UI Design and Iterations
Designed a visual concept emphasizing professionalism and trust, selected a color palette and fonts, developed a UI Kit, and repeatedly tested and refined the design based on feedback.

04. Development
Implemented the front-end and back-end of the site using modern technologies, ensuring fast loading, mobile responsiveness, and interactive elements like forms and calculators to simplify the application process and information retrieval.

04.Result

The new landing page effectively showcases Global Fenix Education's services, making it easier for users to access information and apply, which leads to increased interest in educational programs and a rise in applications.